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The Client Mastery Kit

Client Clarity that Drives Conversions. 

The Client Mastery Kit unpacks the Four Things You MUST Know About Your Clients so your messaging aligns with how your audience actually thinks, decides, and buys.

When your audience feels understood, they move forward.
When they don’t, they hesitate, delay, or walk away.

This neuroscience-informed framework closes the gap between your offer and your marketing so clarity turns into conversion.

Unlock Client Clarity

Your Audience is the Bridge
Between Your Offer and Your Sales.

Before you create anything else...

There’s one question that determines whether it sells:

Do you truly understand the person you’re building it for?

Your audience is the bridge between what you create and how you market it.

If you don’t deeply understand their fears, desires, language, and decision patterns, you’ll feel the disconnect:

  • You’ll create offers they scroll past.
  • You’ll market in language that doesn’t resonate.
  • You’ll refine and relaunch… without traction.

Because creation and marketing cannot operate separately.

They must be aligned around the same buyer psychology.

Your audience doesn’t make decisions logically first. They decide emotionally and justify later.

The Client Mastery Kit gives you a neuroscience-informed framework to uncover the Four Things You MUST Know About Your Clients so you can:

  • Create offers they actually want

  • Market in language that feels personal

  • Position your work in a way that drives action

When what you build and how you sell it are grounded in the same audience insight, clarity turns into conversion.

I Need Client Clarity

What’s Inside The Client Mastery Kit:

Step into the clarity that connects your offer and your marketing — so you stop guessing and start converting.

Inside The Client Mastery Kit, you’ll find:

  • The 4 Things You MUST Know About Your Clients Training: A neuroscience-informed breakdown of the four emotional and cognitive drivers that determine whether someone leans in or walks away.

  • Creating Your Ideal Client Avatar Training: Go beyond demographics and build a psychologically grounded client profile that shapes what you create and how you sell it.

  • Identifying Your Ideal Client Clarity Tool: A guided framework that helps you pinpoint exactly who you’re building for so your offers stop feeling broad and your messaging becomes precise.

  • Private Community Access: A space to refine your positioning, ask questions, and apply what you’re learning as you align your offer and your marketing.

Excellent training! This is the first time I GET the connection between marketing, course creation and clients! Thank you 🌺

- Tami Lysher, Trauma-Informed Movement Coach

Alignments removes friction. 

This is for you if...

  • You’ve created something good… but it’s not moving.
  • You’re not fully clear who you’re selling to.
  • You’re unsure what your next offer should be.
  • Your marketing feels disconnected from what you’re building.
  • You feel like you’re guessing instead of building from insight.
  • You know alignment matters — but you don’t know how to create it.

 

Let's Do This!

"I now feel focused and can take the next step!"

-Dr. Jack Manzella

Frequently Asked Questions

"The Client Mastery Kit helped me get crystal clear on my ideal Pilates client, Jennifer. Now I speak directly to her needs- with confidence and ease!"

-Kelly Etter, Certified Pilates Trainer

Meet the Minds Behind The Method 

Hey there, I'm Kasia! (pronounced kah-shah)

You know what really lights me up? I’m obsessed with helping industry leaders

  • Brain-hack their way to exceptional learning design
  • Develop transformative virtual learning experiences
  • Innovative solutions that go beyond conventional approaches 

So they develop raving fans, build more referrals and
charge what their service is worth. 

I’ve worked with hundreds of experts, coaches, educators to get them top-notch results.

  • Ed.M. in Mind, Brain, and Education from Harvard University
  • Over 17 years experience in instructional design, educational neuroscience, & online courses 

Author of Supercharge Your Professional Learning: 40 Concrete Strategies that Improve Adult Learning

Kasia Derbiszewska, Ed.M.
Mind, Brain, and Education
Harvard Graduate School of Education

Hi, I'm Matt!

Got tech woes? No problem. I’m passionate about

  • Solving tech problems, no matter what platform you’re using
  • Creating easy-to-implement tech solutions
  • Offering customizable tech templates

So you get back to your business and charge what your service is worth! 

I’ve developed hundreds of online courses and helped leaders develop excellent results.

  • Ed.M. in Technology, Innovation and Education from Harvard University
  • Developed hundreds of online courses–including high-impact organizations such as  Harvard, CAST, and Transform
  • Over 20 years experience in computer programming, web development, and graphic design

Matt Riecken, Ed.M.
Technology, Innovation, Education
Harvard Graduate School of Education

Questions?

If you have any questions about the Supercharge Your Online Course program, please send us an email.